To theme or not to theme? That is the question.

Details, details, details! Event planning is full of details, especially when designing a custom event that best reflects your specific company or organization. Many of the details will naturally fall into place when you answer the question, “to theme or not to theme?” The answer to this question often hinges on factors like budget constraints, time limitations, and the organization’s overall culture. There is also a big difference between committing to a “theme” vs a “color scheme”. For example, you might want to host a “Glitz and Glamor” event. For a theme, this could mean a Roaring 20s or Great Gatsby inspired decor and attire, but for a more simple approach, the color scheme  would be silver, gold, and sparkles.

To theme

When opting for a themed professional event, it's essential to fully commit to the chosen theme. Half-hearted attempts rarely leave a lasting impression. Investing in specialized elements such as themed signature cocktails, gift bags, music, performers, and even attire can elevate the event's atmosphere, creating a memorable experience for attendees. Additionally, communication around themed expectations for your attendees is essential. A well-executed theme adds a layer of excitement leading up to the event for guests. 

“it’s essential to fully commit to the chosen theme.”

Not to theme

Committing to a theme is not always the best idea. Tight budgets or limited planning time may mean that a color scheme will be more successful in portraying the overall feel you’re looking to achieve. Color schemes allow for a cohesive and visually appealing event without the need for extensive theme-related elements. Understanding the organization's overall culture is very important in making the theme decision. Consider the nature of the business and the preferences of the employees or guests. Some organizations thrive in an environment that fosters engagement and team spirit, making a themed event a perfect fit. On the other hand, businesses focusing on professionalism may lean towards a more subtle, sophisticated approach. Inclusivity should also be considered – a theme that resonates with diverse interests and backgrounds can contribute to a sense of unity among employees. 

Wrapping up

If opting for a theme, wholehearted commitment is key for the ideal, memorable experience. However, if resources are limited, a well-thought-out color scheme or aesthetic can be just as effective in creating a fun and festive event. Ultimately, aligning the theme with the organization’s culture and/or mission ensures that the event reflects the values and spirit of the organization, making it a success regardless of the chosen approach.

Check out this recent post showing one of our favorite themed events!